Fashion News – New Fashion Mag Causes Controversy
Saturday, August 27th, 2011Dasha Zhukova’s up and coming new fashion / art magazine project has not even hit the newsstands yet and it has already caused controversy over the first image for its cover. When she was planning the launch of her new magazine the former POP editor contacted several well-known artists with the idea that they each design a tattoo and this would then be tattooed onto a person, or ‘living canvas’ to celebrate the launch.
A number of famous artists accepted the project – artists such as Paul Mccarthy, John Baldessari, Dinos Chapman and Jeff Koons, but the tattoo that has caused the most problems has been the one designed by Damien Hirst. That’s because Hirst’s idea was to persuade a young London illustrator, Shauna Taylor to have her vagina tattooed with a Damien Hirst butterfly. The resulting piece of art has been put on the front cover in all its full glory underneath a carefully placed sticker (recalling Warhol’s Velvet Underground album cover). Naturally this has not gone down well with everybody and the leading British newsagents, WH Smiths have banned the magazine from all their stores.
According to Taylor the green and black butterfly tattoo took two separate sessions to finish and was not as much fun as she had expected:
“I was hoping it might feel kind of nice, but it was probably the worst pain I have felt. I thought I was going to pass out”
Nevertheless she is glad she went ahead with the artwork, adding that
“I love it. I would have been stupid not to be part of this project. I have a piece of art on my vagina. Not one single person can ever say they gave birth through a Damien Hirst piece of art. I can [if I ever give birth].”
The magazine will be launched with three different covers to buy. In addition to Hirst’s cover there is one by Dinos Chapman and Nick Knight which features a puppet doll of model Lily Donaldson and one by Richard Prince featuring a drawing of his smiling face tattoo.
Alex is a journalist and blogger. He writes on everything from fashion to design and writes a consumer blog for Coupon Croc .
